The Export Facilitator Pilot project has demonstrated that there is a strong need to support new and existing exporters to gain maximum value from industry export development activities. The proposed phase two of the project would capitalise on the hard-won momentum of the pilot and be based on delivering against four pillars of activity – Training, Trade Shows, Troubleshooting and Networking. This project would be designed to integrate and complement other industry export programs.
Increased sustainable export capability



New Exporters
Increased Australian vegetable exports
Existing Exporters
Training
– Export workshops
– Export planning
– Risk mgt (COVID-19
lessons)
– Market opportunities
– Market insights (tour &
research/market testing)
– Educational materials
(fact sheets and guides)
Trade Shows (support)
– Promote grower
attendance
– Recommendations of
new growers
– Assist grower preparation
– Support maximum value
of attendance
– Follow up on attendance
Troubleshooting
– Support growers to
resolve export issues and
barriers (including market
access, regulatory, and
logistics)
– Collate and report
barriers and issues to
state & national forums
and committees
Networking
– Conduit for industry info
– Regular regional industry
export updates
– Fostering export
collaboration
– Mentoring of new
exporters
– Promoting Exp
Grower Export Journey (Draft for discussion)
Export
interested
Export ready growers

Sustainable
exporter
Raising industry
awareness of
export
Identifing
export
interested
growers
Assisting
growers to
become export
ready
Assiting
industry to
identify export
opportunities
Supporting new
exporters
Supporting
exisiting
exporters
National Export Program
awareness activities –
Hort Connections etc.
Facilitator Project
Facilitator Project
National Industry
Export Strategy
Trade Shows
National networking of
vegetable exporters
National support to
resolve export issues
and barriers
Improved and
expanded market
access for vegetables
National networking
and supporting
collaboration between
growers
National export
communications and
updates
Export Facilitator Project
awareness activities –
including state govt
and other service
provider events
presentations
Grower visits
Referrals from other
service providers and
industry programs
Online resources
(webinars, video,
podcasts etc.)
Export planning
Risk management
(including COVID-19
Learnings)
attending industry
trade shows
(preparation and
follow-up)
State/regional
networking of vegetable
exporters
State/regional support
to resolve export issues
and barriers
Training –
advanced/specific
State/regional
networking and
supporting
collaboration between
growers
State/regional export
communications and
updates
Training –
advanced/specific